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Year-long collaboration kicks off today in New York City.
October 22, 2014
By: Christine Esposito
Editor-in-Chief
Glade and Cirque du Soleil have formed a year-long partnership that kicks off today in New York City with an “immersive, multi-sensory experience.” Accordinv to SC Johnson, Cirque du Soleil will transform Madison Square Park in New York City into a dreamland with animators and acrobats who will alter the park landscape as various scents fill the air. Inspired by Glade fragrances Pumpkin Pie Diner, Apple Cinnamon, Red Honeysuckle Nectar, Cashmere Woods and Clean Linen, the visual animation will...
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